Behind the scenes: The inherent contradiction behind big tobacco’s corporate social responsibility (2004)

Can the tobacco industry be trusted? Can its money play a useful role in funding programmes meant to prevent youth smoking, or advance scientific research?

Under the guise of Corporate Social Responsibility (CSR), the major multinational tobacco companies have recently embarked on a vigorous attempt to redefine themselves as responsible corporate citizens. They have been busy promoting a range of activities meant to show that the industry adheres to the principles of CSR and the development dimensions associated with such responsibility.

Read more: WHO Regional Office for the Eastern Mediterranean